Telegram’s new feature turns chat app into a digital marketplace: a game changer?
The post Telegram’s new feature turns chat app into a digital marketplace: a game changer? appeared on BitcoinEthereumNews.com.
How is Telegram transforming its messaging app into a digital marketplace with the launch of Telegram Stars? Read on. Imagine you’re using the messaging app Telegram not just to chat with friends but also to buy digital goods like e-books, online courses, or even in-game items. This has become possible with Telegram’s latest feature, Telegram Stars, launched on June 6. Telegram, which sees over 400 million users interacting with bots and mini-apps monthly, has always been more than just a messaging app. People use it to buy products, access services, and play games. With the new update, these bots and mini apps can now sell digital goods and services, too – from e-learning resources to digital art. Telegram Stars can be bought through in-app purchases on Apple and Google platforms or via PremiumBot. Once you have these Stars, you can spend them on digital products offered by various bots. Telegram Stars comply with Apple and Google’s policies for digital sales, ensuring smooth transactions. In the near future, developers will even be able to convert their earned Stars into Toncoin (TON), Telegram’s cryptocurrency, through Fragment, which can then be sold on exchanges or kept as investments. To give you a bit of context, Telegram has long supported the sale of physical products via bots and mini apps, accepting payments from around the globe. Now, with the addition of digital products, the platform has broadened its scope. Telegram also plans to enhance Stars further, introducing features like gifts for content creators. What really is happening and why? Let’s start with the economic side. Pavel Durov, Telegram’s CEO, mentioned that Apple and Google take a hefty 30% commission when users buy Stars from their platforms. However, Telegram has a clever solution. Durov said Telegram will subsidize ads purchased with Telegram Stars. This means…
Filed under: News - @ June 9, 2024 5:22 am