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TON is a hot topic right now as the ecosystem gains traction due to strategic partnerships with Telegram and Tether and the trending Tap-to-Earn narrative.  BeInCrypto sat down with TON Ecosystem Lead Alena Shmalko to discuss the profound impact of these partnerships, the challenges of expanding a non-EVM compatible blockchain, and the strategic initiatives that catapulted TON into a major player in the space. TON’s Key Projects and Partnerships Alena begins by highlighting the explosive growth within TON’s ecosystem. “The ecosystem right now is experiencing a real boom,” she says, noting an impressive 2,000% increase in Total Value Locked (TVL) in recent months. This surge is largely attributed to the launch of The Open League, an initiative aimed at both TON users and builders, which has fostered massive growth and engagement. One of the cornerstone partnerships bolstering this growth is with Telegram. Officially termed a strategic partnership, this collaboration integrates TON’s Web3 infrastructure into Telegram’s ecosystem.  “We’re aligned on the growth and development of Web3 elements within the Telegram ecosystem,” Alena explains. “As a result, we’ve seen the introduction of a wallet created by an independent team, which is now being rolled out as a native feature inside the messenger across various regions. Additionally, other independent products are being developed within Telegram, such as the Telegram App Center, which aggregates all decentralized applications launched on TON in the form of mini apps as well as Web2 Telegram mini apps.” Read more: 6 Best Toncoin (TON) Wallets in 2024 The launch of Tether’s USDT on TON, announced at TOKEN2049, is also set to play a large role in driving mass adoption. It facilitated numerous joint campaigns with centralized exchanges such as OKX, Bybit, and KuCoin and offered users various opportunities to earn rewards. Introducing the world’s largest stablecoin to TON’s ecosystem…

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Filed under: News - @ June 20, 2024 8:16 am