This Week in AI: OpenAI, Condé Nast collab; ‘Swifties for Trump’ campaign sparks debate
The post This Week in AI: OpenAI, Condé Nast collab; ‘Swifties for Trump’ campaign sparks debate appeared on BitcoinEthereumNews.com.
How OpenAI’s partnership with Condé Nast aims to offset AI’s impact on media revenue OpenAI has recently announced a partnership with Condé Nast, the media company that owns brands such as Vogue, The New Yorker, GQ, and others. This collaboration will result in content from Condé Nast publications being integrated into ChatGPT, SearchGPT, and other OpenAI product outputs. This is not the first time OpenAI has inked a deal with a media company; at the end of 2023, OpenAI announced a deal with Axel Springer, the owner of Politico, Business Insider, and other major outlets. These media deals provide OpenAI with a rich archive of high-quality content that can be used to train and refine its AI models. Media companies like Condé Nast see value in these collaborations because they help offset the declines in web traffic and revenue caused by integrating AI into search engines. With AI tools now embedded in popular search platforms, users often get direct answers to their queries without needing to click through links to articles. This has significantly reduced the number of clicks on media websites, which has impacted their revenue models, which are heavily dependent on advertising and user engagement. Although the financial terms of the agreement were not disclosed, Condé Nast’s CEO, Roger Lynch, hinted at the financial benefits, saying: “Our partnership with OpenAI begins to make up for some of that revenue, allowing us to continue to protect and invest in our journalism and creative endeavors.” This underscores the growing trend of media companies seeking new revenue streams as they are forced to adapt to a changing digital landscape catalyzed by AI innovation. As long as AI innovation continues, especially in chatbots and AI search functions, media companies—which have historically been the gatekeepers of content—will need to find new ways to…
Filed under: News - @ August 24, 2024 7:16 am