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Buenos Aires selected as regional hub for zkSync, boosting local projects like Quark ID and Lemon Cash. President Nana Murugesan of Matter Labs discusses collaboration potential with local cryptocurrency leaders in August. Matter Labs, developer of the Ethereum Layer 2 scaling solution zkSync, has announced its expansion into Latin America with a new regional office in Buenos Aires, Argentina. This initiative aims to support local projects and enhance financial systems in the region. Aleph, a temporary pop-up city in Buenos Aires, began last week by bringing together 800 builders to envision a crypto-powered city.  Aleph’s crypto rails are built on @zksync, supporting point-of-sale crypto purchases at 10+ businesses and a ticketing experience through… https://t.co/jjPkCLv0uS — ZKsync (∎, ∆) (@zksync) August 16, 2024 In Argentina, zkSync has been integrated with local ventures such as the cryptocurrency exchange Lemon and Quark ID, a digital identification system that uses zkSync’s Ethereum Layer 2 protocol. These partnerships are expected to accelerate zkSync’s growth in Latin America. zkSync’s Expansion Strategy in Buenos Aires Alex Gluchowski, CEO of Matter Labs, along with President Nana Murugesan, will visit Buenos Aires in August. Their agenda includes meetings with local leaders, policymakers, and cryptocurrency entrepreneurs to explore future collaborations and gain insights into the financial landscape of the region. Nana Murugesan commented: “Partnering with projects like QuarkID and the Buenos Aires government, and Lemon Cash’s initiatives, has positioned Argentina as a pivotal region for our expansion. We aim to introduce blockchain technology to millions of developers and users.” zkSync’s Role in the Argentine Cryptocurrency Ecosystem Matter Labs has noted that essential collaborators of zkSync, such as Lambda Class, OpenZeppelin, QuarkID, and Lemon Cash, are swiftly establishing Layer 2 solutions across Latin America. The firm regards the Argentine crypto ecosystem as vibrant and crucial for launching Web 3.0 projects throughout…

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Filed under: News - @ August 25, 2024 3:32 am