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Caroline Bishop Sep 27, 2024 03:02 RadarFit, a Brazilian wellness app, uses AI and gamification to encourage healthy habits, impacting employee wellness positively. RadarFit, a women-led Brazilian wellness app, is harnessing the power of Microsoft’s Azure AI to personalize physical and mental health experiences. Launched in 2020 by three female entrepreneurs, RadarFit has already gained over one million users through a unique gamification strategy aimed at promoting healthier lifestyles, according to Source LATAM. Corporate Wellness Solution While RadarFit is available to individual users, its primary focus is on providing comprehensive health and wellness programs to corporate clients. According to Chief Executive Officer Jade Utsch Filizzola, the app helps companies reduce high costs associated with employee health issues and the need to invest heavily in health benefits. Brazil, like many rapidly urbanizing countries, faces high rates of heart disease and metabolic conditions such as diabetes and non-alcoholic fatty liver disease (NAFLD). The prevalence of NAFLD in Brazil is estimated to be around 35.3%, the highest in Latin America, compared to 25% worldwide, according to the Global Burden of Disease database. Many chronic conditions, including NAFLD, can be prevented or reversed with proper diet and exercise, notes the Journal of Hepatology. Impact on Employee Health Samuel Lopes Fontes, who oversees finance and HR at Cooabriel, Rigo’s employer, shared that the impact of RadarFit on employee health has been surprising. Encouraged by the app’s AI-generated prompts, employees began exercising and adopting healthier lifestyles. Initially, 27 out of 470 employees signed up for RadarFit; now, 59 participate, and health complaints have dropped by half within the first six months of this year. Lopes Fontes also benefited personally from the app. Diagnosed with fatty liver disease, he improved his diet and exercise routine, leading to his condition going into remission. AI and Gamification RadarFit leverages…

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Filed under: News - @ September 27, 2024 3:18 am