The post Kanye West Hints at Crypto Meme Coin Launch Amidst Mixed Celebrity Track Record appeared on BitcoinEthereumNews.com.

Kanye West, now known simply as Ye, has stirred the pot with a series of cryptic X posts that appear to signal his intent to launch a meme coin dubbed $YZY. The move comes despite his earlier criticisms of such ventures and follows a rocky period for celebrity-backed tokens, raising questions about whether Ye’s foray into the crypto space will defy the odds or follow the familiar pattern of hype and disappointment. A Whirlwind of Controversy  In recent weeks, Ye’s X activity has been a whirlwind of controversy and intrigue. Among his posts, several stand out as potential breadcrumbs leading to a $YZY token launch.  On February 22, he tweeted, “I’m launching next week, all current ones are fake,” a statement that has fueled speculation about his plans to introduce an official cryptocurrency tied to his Yeezy brand.  All current coins are fake, said Ye on X Earlier posts from February 7 and 8 show him wrestling with the concept of meme coins—questioning, “WHEN PEOPLE MAKE ALL THAT MONEY WITH A COIN IS THAT CASH OR CONCEPT?”—and revealing a $2 million offer he rejected to promote a scam token.  These tweets suggest Ye has been mulling over crypto for some time, possibly testing the waters before committing. Sources close to the project, as reported by CoinDesk indicate that $YZY is designed to serve as the official currency for Ye’s website, allowing fans to purchase Yeezy products directly with the token. That’s needed as Ye was thrown off Spotify for some highly questionable behavior. IYKYK. The distribution plan is striking: Ye is set to retain 70% of the supply, with 20% allocated to investors and just 10% for liquidity. This heavily centralized structure mirrors other high-profile celebrity tokens, like Donald Trump’s $TRUMP, which reserved 80% for insiders. Yet, Ye’s pivot to…

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Filed under: News - @ February 22, 2025 8:26 pm