The post Tether (USDT) surpasses 400 million users, confirms CEO Paulo Ardoino appeared on BitcoinEthereumNews.com.

Tether’s USDT stablecoin has surpassed 400 million users globally, according to CEO Paolo Ardoino. In a recent post on X, Ardoino announced this milestone while emphasizing the company’s adoption from the bottom up. He said that they’ve always concentrated on the adoption from the ground up, working in the streets, among other people, while traditional finance was watching from their ivory towers. The move comes amid Tether’s continued diversification of its presence outside cryptocurrency markets. This can be seen through ventures in media and farming. Ardoino’s statement highlighted the firm’s ambition of reaching one billion users. Today Tether USDt has (conservatively) more than 400 million users across the world. Soon 1 billion. We always focused on the adoption from the ground up, working in the streets, among other people, while traditional finance was watching at us from their ivory towers. That’s… — Paolo Ardoino 🤖 (@paoloardoino) March 27, 2025 Media acquisitions expand Tether’s digital content reach Tether is moving beyond cryptocurrency with a substantial investment in Italian media. With this, the company became the second-largest shareholder of Be Water, the parent company controlling Will and Chora Media. The stablecoin issuer has secured a 30.4% stake in the media company following a €10 million capital increase and purchase of shares from other partners. This investment positions Tether behind only founder Guido Maria Brera in ownership stake, and ahead of co-founder Mario Calabresi. Be Water specializes in social media information and podcast content, giving Tether influence in digital media distribution channels. According to a statement about the partnership, Tether plans to collaborate with Be Water to enhance the distribution of digital content, integrate new technological solutions, and support the international expansion of its brands. The media investment represents a diversification for Tether, which has traditionally been known primarily for its USDT stablecoin.…

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Filed under: News - @ March 27, 2025 7:23 pm