The post Paige Spiranac’s Exec Era Begins, Joins Grass League’s Front Office appeared on BitcoinEthereumNews.com.

FLOURTOWN, PHILADELPHIA – MAY 07: Paige Spiranac plays the 17th green during the Creator Classic at … More Philly Cricket Club, prior to the Truist Championship at The Philadelphia Cricket Club (Wissahickon Course) on May 7, 2025 in Flourtown Philadelphia. (Photo by Ben Jared/PGA TOUR via Getty Images) PGA TOUR Paige Spiranac, golf’s reigning content creator queen with over 11 million followers across platforms including 4 million on Instagram (2.6 million more than world No. 1 Scottie Scheffler) and 1.6 million on TikTok, has landed a front office gig with the Grass League, where she’ll take on a strategic leadership role. “I’ll be touching a bunch of different aspects of the business: brand development, digital marketing, brand engagement, seeking out new team owners, talent and sponsors,” Spiranac said on what her day-to-day responsibilities will look like as she takes on a management role. “It’s really exciting for me because those are passions I’ve had within my own business, so now to be able to use my expertise with Grass League is something I’m really looking forward to,” she added. The upstart league, now in its sophomore season, stages evening competitions at LED-lit Par 3 venues. Teams representing regional franchises compete in a 2-person scramble format, where both players hit each shot and then choose the best resulting spot to play from until the hole is completed. In the inaugural season, all events were played at Grass Clippings in Tempe, Arizona but this year’s schedule has added an event on Labor Day weekend played at Oceanside, California’s Goat Hill Park, which is set to air live on Golf Channel. Prize money in the fledgling circuit is modest but around what you’d expect from a startup league in audience building mode. At the most recent event, the New York Blue Birds earned…

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Filed under: News - @ May 28, 2025 1:24 pm