UK-based web development firm, The Smarter Web Company, has strengthened its Bitcoin portfolio by purchasing 196.9 BTC at an average price of $103,290. This latest addition brings its total Bitcoin holdings to 543.52 BTC. The move reflects the company’s strategic shift toward digital assets as part of its long-term financial planning. By increasing its exposure to Bitcoin, Smarter Web joins a growing number of firms integrating crypto into their treasury reserves, signaling rising confidence in Bitcoin’s role as a store of value.