The post WNBA Players Advocate For Higher Revenue Share Amidst CBA Negotiations appeared on BitcoinEthereumNews.com.

The WNBA has seen exponential growth in almost every business metric, from viewership and attendance to sponsorship and capital influx. The increased revenue is a direct result of the new attention uptick, and although WNBA team owners, NBA team owners and an investment group cash out the higher dollar amounts, players get the lowest share of a product that they are directly responsible for elevating the value. As of today, it is estimated that only 9.3% of total league revenue is allocated to player salaries, according to a report by Bloomberg News. But even still, it is hard for players to keep track what percentage is getting to their pockets exactly, since financial statements are not shared with the WNBPA. That also stays in the way of properly asking for more. SEATTLE, WASHINGTON – JUNE 20: A detail of the WNBA logo is seen on the basketball during opening … More tipoff between the Seattle Storm and the Connecticut Sun at Climate Pledge Arena on June 20, 2023 in Seattle, Washington. (Photo by Steph Chambers/Getty Images) Getty Images “I feel like we’re going based off educated estimations. We still have a lack of transparency that [doesn’t] allows us to really know,” WNBPA President Nneka Ogwumike told Forbes ahead of a sold out game between the Seattle Storm and the Indiana Fever on June 24. “There is nothing that we know when it comes to how much money the league is making.” The estimated 10% revenue share is a stark contrast to the guaranteed 50% NBA players are entitled to per their latest CBA. For the women’s league, the only way they can get an equal share of earnings is if the league’s cumulative revenue exceeds its target, determined by compounding values from previous seasons. When asked by Forbes if that…

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Filed under: News - @ June 28, 2025 4:28 am