TLDR

Binance Pay has partnered with French fintech Lyzi to enable crypto payments at over 80 businesses in the French Riviera.
The service is now available in cities like Cannes, Nice, Antibes, and Monaco, covering hotels, retailers, and beach clubs.
Customers can pay using stablecoins and other cryptocurrencies by scanning a QR code, with no gas fees involved.
Merchants benefit from immediate euro settlements, eliminating the need to handle digital assets directly.
Cannes city officials are actively promoting crypto adoption as part of a broader Web3 strategy for the region.

Over 80 businesses across the French Riviera have started accepting crypto payments through Binance Pay, transforming local commerce. The integration spans Cannes, Nice, Antibes, and Monaco, targeting luxury retailers, hotels, and beach clubs. The initiative supports crypto adoption in one of Europe’s most visited tourist regions.

With digital payments expanding, Binance Pay enables fast, gas-free crypto transactions using QR codes, supporting over 100 cryptocurrencies. Merchants receive instant euro settlements without needing to manage digital assets themselves. As a result, both locals and tourists can pay with stablecoins or other cryptocurrencies easily and securely.

French Riviera officials are supporting crypto usage, especially in Cannes, where local leadership promotes blockchain-based payments among merchants. Binance Pay and fintech partner Lyzi launched the service with a focus on user simplicity and merchant stability. The rollout aligns with local Web3 initiatives designed to future-proof regional commerce.

Stablecoins Enable Luxury Payments

Merchants are accepting euro and dollar-backed stablecoins through Binance Pay, offering seamless conversion and instant confirmations for crypto transactions. This removes the need for manual conversions or price volatility management for businesses. Customers use their crypto wallets to pay at luxury hotels, restaurants, and wellness centers.

Stablecoins reduce risks associated with crypto price fluctuations while providing speed and predictability for both parties. Tourists can make payments in EURI, USDC, and other regulated assets, enhancing convenience. Binance Pay’s system encrypts all data and uses two-factor authentication to protect transactions.

Luxury establishments, including JW Marriott and Hotel Gray d’Albion in Cannes, now accept stablecoins via Binance Pay. Monaco’s high-end retailers, such as Parker and Smith, have also joined the system. The expansion allows more merchants to align with modern payment methods without overhauling operations.

Binance Pay Promotes Global Crypto Usage

To increase adoption, Binance Pay launched a promotional offer giving 5 EURI for eligible crypto purchases exceeding 20 euros. The campaign supports awareness among shoppers and encourages trials during the initial rollout phase. It runs across the French Riviera until Sunday.

Binance Pay also facilitated crypto payments in Bhutan through a partnership similar to DK Bank. Tourists in Bhutan can now pay for hotels and services using Bitcoin, BNB, and other assets. Thailand has begun working on similar crypto-to-fiat systems for tourists.

The post Binance Pay Brings Instant Crypto Payments to Cannes and Beyond appeared first on CoinCentral.

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Filed under: News - @ July 2, 2025 6:27 pm