The post Figma Just Dropped $100M Bitcoin ETF Play appeared on BitcoinEthereumNews.com.

Key Insights: Figma revealed a $100M Bitcoin ETF play just ahead of its IPO. The company may tokenize stock in the future via “Blockchain Common Stock.” Unlike MicroStrategy, Figma is playing the crypto game slow, safe, and strategic. Figma’s IPO isn’t just about design software; it’s now also about Bitcoin. As the company gets ready to go public, it has quietly revealed something unexpected in its SEC filings: a $70 million Bitcoin ETF position. And that’s just the beginning. With a green light to issue tokenized stock and crypto-flavored ambitions, Figma may be doing more than just going public; it might be entering Web3 through the front door. Figma Isn’t Buying Bitcoin Like MicroStrategy; and That’s the Point When people hear “tech company buys Bitcoin,” they often think of MicroStrategy’s aggressive strategy: dumping hundreds of millions of dollars directly into BTC and storing it on their balance sheet. But Figma’s move is different. Instead of buying actual Bitcoin, Figma chose to invest in Bitcoin ETFs; exchange-traded funds that track the price of BTC. That’s a more cautious route, designed to follow regulations while still gaining exposure to crypto’s upside. According to Figma’s SEC filings, the company holds around $70 million worth of Bitcoin ETFs and plans to increase its allocation. Figma files for IPO and declares BTC ETF holdings- Source: Db On top of that, the board has also approved another $30 million to be converted into Bitcoin later, currently held in USDC. At the time of disclosure, this made Figma one of the first major tech companies to openly include Bitcoin exposure before going public. This isn’t about chasing headlines. It’s about showing that Figma is playing a compliance-first, investor-friendly game. It gives them exposure to Bitcoin without raising red flags with regulators or alienating IPO investors who might…

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Filed under: News - @ July 22, 2025 8:31 pm