Roblox (RBLX) Stock Drops as Cathie Wood Sells on Slower Bookings Growth
TLDR
RBLX stock fell 4-5% following director share sales and Cathie Wood exiting her position
US bookings growth dropped to low-30% in September from mid-50% in July
European markets experienced similar deceleration in bookings expansion
Non-core markets continue performing at peak levels outside US and Western Europe
Analysts from Wells Fargo and BMO Capital maintain bullish outlook with raised price targets
Roblox stock dropped up to 5% this week as investors reacted to slowing growth in key markets. The gaming platform faced selling pressure from both insider transactions and concerning bookings data.
A company director sold shares recently. Cathie Wood also dumped her entire RBLX position.
The bigger issue is what’s happening with revenue growth. M Science analyst Corey Barrett released September data showing a sharp deceleration in the company’s most important markets.
Daily Active Users continued growing at healthy rates globally. But bookings growth in the US told a different story.
US Market Shows Sharp Deceleration
American bookings growth fell to the low-30% year-over-year range in September. Compare that to mid-to-high 40% growth in August.
July saw even stronger performance with mid-to-high 50% expansion. That’s a dramatic cooldown in just eight weeks.
Europe faced similar trends. The region’s bookings growth slowed from recent peak levels.
Barrett blamed back-to-school seasonality. He described it as a “rationalization of growth in more mature markets.”
The US represents Roblox’s largest market. European territories rank among the most developed regions for the platform.
International Markets Deliver Consistent Results
Markets outside the US and Western Europe paint a brighter picture. These regions maintain growth rates at or near recent highs.
Mobile Daily Active User growth accelerated from Q2 to Q3 across all geographies. US and Asia-Pacific regions posted low single-digit mobile DAU gains in September.
Europe and other international markets hit new engagement records. The platform’s global footprint keeps expanding.
Barrett noted overall bookings growth remains “objectively strong.” The problem? Wall Street expected more based on engagement metrics.
The deceleration caught many investors off guard. Strong Daily Active User numbers typically signal matching bookings performance.
Analyst Sentiment Stays Bullish
Wells Fargo and BMO Capital both increased their RBLX price targets. The firms see value in the user-generated content model.
Analysts praised the company’s competitive positioning. The massive daily active user base provides a strong foundation.
Roblox’s market capitalization stands at $92.94 billion. The stock gained 126.89% year-to-date before this week’s pullback.
Daily trading volume averages 8.5 million shares. Technical indicators currently signal a buy opportunity.
The company needs to develop additional revenue streams beyond bookings. Gaming industry competition continues intensifying.
RBLX stock faces near-term pressure as US and European bookings growth moderates while international markets maintain expansion.
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Filed under: News - @ October 4, 2025 11:28 am