The post Dogecoin Is About to Be All Over This Soccer Team’s Jerseys and Stadium appeared on BitcoinEthereumNews.com.

In brief House of Doge and Brag House are putting the Dogecoin logo on soccer jerseys and stadium signage of club U.S. Triestina Calcio 1918. The pair announced earlier this month that they had taken a controlling stake in the Italian soccer club. A full jersey reveal is pending final creative approval. The Shiba Inu logo of popular meme coin Dogecoin (DOGE) will grace the jerseys and stadium signage of Italian soccer club, U.S. Triestina Calcio 1918, the House of Doge and its publicly traded merger partner Brag House, announced on Thursday.  House of Doge—the Dogecoin Foundation’s commercial arm—and Brag House announced earlier this month that they had taken a controlling stake in the club, taking the first step in expanding the awareness of DOGE through the world’s most popular sport.  “Dogecoin on the front of a historic club’s kit keeps the brand in every match photo and broadcast,” said House of Doge CEO Marco Margiotta, in a statement. “This is about visibility that turns into familiarity and then utility. That familiarity is another step to bringing the acceptance of Dogecoin worldwide.”  As part of the sponsorship, Dogecoin’s logo will be featured across the chest of the club’s primary match jersey, with placement on the sleeves and shorts of its secondary jersey.  Additionally, the branding will earn visibility on the stadium’s LED boards during matches, and will be featured on media backdrops in the press room and in promotional videos.  “Imagine the day when major college programs, across divisions, take the field with Dogecoin on their jerseys,” said Brag House CEO Lavell Juan Malloy II in a statement. “That’s not just sponsorship, it’s symbolic of a movement where community, technology, and real-world ownership intersect.”  The logo sponsorship will cover the remainder of the 2025-2026 soccer season, and all of…

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Filed under: News - @ October 31, 2025 12:28 am