The post Top Reasons Why Bitcoin (BTC) Price is Struggling to Break $90,000! appeared first on Coinpedia Fintech News

The year began on a bullish note for Bitcoin and the broader crypto market, with BTC rallying toward the $98,100 level, reviving expectations of a fresh push above $100,000. However, the momentum proved unsustainable. Buyers failed to defend higher levels, triggering a sharp corrective move that dragged the price back below $90,000. 

Since then, Bitcoin has struggled to reclaim and hold above this key psychological threshold, keeping price action range-bound and allowing bearish risks to resurface amid fading upside conviction. With this, it’s now more important to analyse why it’s difficult for the BTC price to secure this pivotal resistance.

Factors Keeping BTC Price Consolidated Below $90,000

Bitcoin has repeatedly tested the upper end of its recent range, yet the $90,000 level continues to act as a firm ceiling. While broader market sentiment remains constructive and downside moves are being absorbed, price action suggests that the current phase is driven more by liquidity positioning than directional conviction. Whale order data and large trade behavior from Coinglass provide clear insight into why Bitcoin is consolidating rather than breaking higher.

The above chart foretells multiple reasons why Bitcoin bulls have fallen weak at this point.

Heavy Sell-side Liquidity Concentrated above $89,000: Between $89,000 and $91,000, there is a dense cluster of sell orders, while the whale order analysis shows repeated large sell placements within these levels. 

Whale Buy Orders are Actively Defending $86,000 to $87,000: On the other hand, whales are actively defending these levels by placing buy orders and absorbing the selling pressure. 

Price is Respecting Whale Levels with High Precision: The recent price action shows near-perfect respect for levels defined by whales. Hence, indicating that the large participants control the short-term direction.

Lack of Aggressive Spot Demand Near Resistance: The required buying pressure after breaking $90,000 is absent. As a result, the bulls are failing to absorb the selling pressure. 

What Would Change the $90,000 Outlook?

For the Bitcoin price to reclaim and hold above $90,000, the current liquidity structure must shift decisively. The BTC price would need to absorb or clear the heavy sell-side pressure clustered between $89,000 and $90,000, followed by acceptance above this range. Sustained volume and continuation, rather than short-lived wicks, would be critical to confirm strength. Until such conditions emerge, the BTC price is more likely to remain range-bound, with consolidation favoured over an immediate breakout.

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Filed under: Bitcoin - @ January 27, 2026 9:14 am