TLDR

A recent study shows that nearly 60% of the largest U.S. banks are either offering or planning to offer Bitcoin-related services soon.
JPMorgan Chase is set to introduce Bitcoin trading while BNY and U.S. Bank are providing Bitcoin custody services to select clients.
PNC Group has already launched both Bitcoin trading and custody services, positioning itself ahead of its competitors.
Several major banks, including Wells Fargo, Citigroup, and Morgan Stanley, are now offering Bitcoin exposure to high-net-worth clients.
Despite the growing trend, nine major U.S. banks, such as Bank of America and Capital One, have yet to announce Bitcoin products.

A recent study reveals that a growing number of U.S. banks are adopting Bitcoin services in response to increasing customer demand. Nearly 60% of the largest U.S. banks are either already offering or plan to offer Bitcoin-related services soon. This marks a shift as traditional banks move from observing the cryptocurrency market to actively engaging in it.

Major Banks Expand BTC Offerings

River’s research, which analyzed Bitcoin custody, trading, and related services across the top 25 U.S. banks, shows a notable shift in banking strategies. JPMorgan Chase is among the banks planning to introduce Bitcoin trading soon. Meanwhile, BNY and U.S. Bank have already begun offering Bitcoin custody services for selected clients.

PNC Group has gone further by launching both Bitcoin trading and custody services. Several other financial institutions, including Wells Fargo, Citigroup, and Morgan Stanley, now provide Bitcoin exposure, although their offerings remain largely limited to high-net-worth clients. With this shift, banks are increasingly moving away from passive observation toward active participation in the Bitcoin space.

Bitcoin Custody and Trading Services Gaining Momentum

Bitcoin custody services are gaining traction among major banks. BNY Mellon and U.S. Bank are among the earliest to offer such services for selected customers. These banks are not only safeguarding Bitcoin assets but also expanding their services to meet rising client interest in cryptocurrency.

PNC Group’s quick move to offer both trading and custody services positions it ahead of many competitors. At the same time, banks like HSBC and State Street have revealed plans to expand their Bitcoin custody services within the U.S. UBS and Charles Schwab have also introduced Bitcoin trading initiatives. This further demonstrates the growing adoption of Bitcoin-related services.

Despite the expanding offerings, some banks remain hesitant. Nine major U.S. banks, including Bank of America and Capital One, have yet to announce any Bitcoin-related products. However, Bank of America recently indicated a shift in stance by advising clients to consider limited cryptocurrency exposure, advising allocations of up to 4%, depending on risk tolerance.

The post Bitcoin Adoption Accelerates as Majority of U.S. Banks Embrace Digital Asset appeared first on CoinCentral.

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Filed under: News - @ January 28, 2026 12:28 pm