AI Browser Wars Heat Up as Microsoft Launches New Copilot Mode on Edge
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In brief Microsoft’s Copilot Mode enhances its Edge browser with AI-driven features like image analysis, video summaries, and more. Testing showed Copilot still requires precise prompts for accurate results and relies on captions for video analysis. It’s the next step in the race toward AI browsers that will fundamentally change how we use the web. Microsoft unveiled Copilot Mode for its Edge browser Tuesday, introducing an experimental AI assistant that wants to reimagine how users navigate the web. The feature, available free for a limited time, transforms Edge from a traditional browser into an intelligent collaborator that anticipates user needs and automates routine tasks. Users can opt in after updating Edge to the latest version. But why bother with an AI browser when ChatGPT, Claude, and Perplexity already exist as perfectly functional apps? For starters, browsers are how we navigate among sites, and so far, you can’t type a web address into a stand-alone AI app and go there. But an AI browser gives you the freedom to navigate directly to websites, and an AI that can assist, summarize, translate, or dig deeper once you’re there. It’s like driving your own car, with a superintelligent team of assistants riding along. That’s why tech giants are racing to embed AI into browsers. Likewise, while standalone AI apps excel at conversation and content generation, they can’t fill out forms, compare prices across multiple shopping sites, tell you if a video has the information you are looking for, or interact with the actual elements on a web page. As companies such as OpenAI move deeper into the agentic phase of AI development, creating a browser that rolls everything into one app will be a game-changer. The new Copilo integration is a logical next step for Microsoft, which started down this path in…
Filed under: News - @ July 30, 2025 3:25 am