Amundi Eyes Bitcoin ETN Launch, Signaling Major Shift in European Institutional Adoption
The move aligns with growing European institutional interest in regulated crypto exposure, supported by the EU’s new MiCA framework.
Amundi’s entry may strengthen Bitcoin’s institutional legitimacy and position it as a key competitor to US giants like BlackRock.
Europe’s largest asset manager, Amundi, is preparing to introduce Bitcoin Exchange-Traded Notes (ETNs), a significant development in the region’s digital asset market. With €2.3 trillion (AU$4.08 trillion) in assets under management, Amundi’s entry into crypto-linked products highlights the growing institutional recognition of Bitcoin as both a store of value and a hedge against inflation.
According to The Big Whale, a French crypto publication, the Paris-based firm has begun preparations for its Bitcoin ETN rollout, which is anticipated to take place in early 2026. The initiative aligns with Amundi’s broader expansion of its ETF range and reflects its evolving stance on Bitcoin’s role in portfolio diversification amid ongoing inflationary pressures.
The company’s move is being viewed as part of a wider trend among European financial institutions embracing regulated crypto products. Across the continent, sovereign wealth funds and asset managers are increasingly exploring Bitcoin exposure through ETF and ETN structures, which provide compliance with European financial frameworks.
Amundi’s entry follows recent regulatory clarity in the region, particularly after the adoption of the Markets in Crypto-Assets (MiCA) framework by several EU member states, including Poland, in September.
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Bitcoin Gains Global Legitimacy
French analyst and The Big Whale co-founder Gregory Raymond noted that Amundi’s plan comes roughly two years after the launch of US-based Bitcoin and Ethereum ETFs in January 2024.
The initiative could strengthen Bitcoin’s credibility among institutional investors and position Amundi as a strong competitor to global asset management giants like BlackRock, whose iShares Bitcoin Trust currently controls almost 4% of Bitcoin’s circulating supply.
Amundi’s foray into Bitcoin-based investment products underscores how traditional finance is increasingly converging with digital assets, setting the stage for broader institutional adoption across Europe.
Related: EU Urged to Back Euro Stablecoins to Challenge Dollar Dominance
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Filed under: Bitcoin - @ October 14, 2025 6:10 am