The post Animoca Brands’ Yat Siu shares how crypto gaming could make a comeback appeared on BitcoinEthereumNews.com.

This is a segment from The Drop newsletter. To read full editions, subscribe. Animoca Brands co-founder and Chair Yat Siu has been focused on blockchain gaming investment and development since as early as 2018. That year was arguably the year crypto gaming started — and things have certainly changed a lot since then. Sentiment around crypto gaming isn’t what it was just a few years ago. From crypto gaming influencers to VCs, there’s the general feeling that things are still down right now. Crypto game studios have been shuttering, with at least three announcing that they’re closing their doors in the past month alone (Nyan Heroes, Ember Sword, Blast Royale). A lack of continued funding has been repeatedly cited as the main reason studios are shutting down. Changing the narrative Siu told me in an interview that blockchain gaming’s perceived value will only rise if “the sentiment in gaming broadly, not including Web3, [increases] as well.”  “Right now, we’re in the bitcoin meta,” Siu said. “In the short term, it has to be macro gaming triggers, as in, what are the positive narratives around gaming that could sort of lift the market?” Crypto gaming has a different demographic than non-crypto, regular gaming. A portion of its community are there purely for the financial aspects of the game. There are players, there are retail investors, and there are extractors, and there’s sometimes people who might fall into multiple categories at the same time.  “You have a speculative quality that goes into the project, an open market that creates a new type of energy and engagement,” Siu said of crypto games. “The portion of people that actually buy your token […] are not exactly the same people that are playing the game.”  If crypto game studios target the right type of user,…

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Filed under: News - @ May 26, 2025 6:28 pm