The post Base App is Ending Creator Rewards: Trading-Focused Transformation appeared on BitcoinEthereumNews.com.

Coinbase’s “Everything App” Base App is shifting to a strategy fully focused on tradable assets by ending the Creator Rewards program and the Farcaster-supported social feed. The Creator Rewards program, launched in July, aimed to turn Ethereum layer 2 Base into a social ecosystem and distributed a total of 450 thousand dollars to 17 thousand creators over seven months, providing an average earnings of 26 dollars. In a statement from Base App’s X account, Base creator Jesse Pollak emphasized that the app’s sole focus should be trading. Source: Base App Details and End of Base App Creator Rewards Program The program will end on Sunday, and final payments will be made on February 18. This decision marks Base App’s move away from social features just two months after its official launch in December. Creator Rewards was designed to incentivize content creators, but the low average earnings (26 USD per person) show that social integration did not overshadow trading traffic. This pivot is a critical step in the maturation process of the Base ecosystem. Program Performance: Analysis with Numbers 450,000 USD was distributed to 17,000 creators in seven months. Average earnings of 26 USD reveal that the program’s mass appeal remained limited. Comparatively, earnings were higher in similar Web3 social programs (e.g., Friend.tech). These figures justify Base App’s focus on financial tools rather than social features. Total creators: 17.000 Total distribution: 450.000 USD Average earnings: 26 USD/creator Duration: July 2025 – February 2026 Jesse Pollak’s Strategic Statement Base’s founder Jesse Pollak defended the direction change by saying, ‘The app’s sole focus needs to be trading.’ Pollak’s vision positions Base App as an ETH detailed analysis platform. The confession ‘We are not the perfect client for Farcaster’ predicts that users will turn to native clients like Warpcast. Future of Farcaster and Creator…

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Filed under: News - @ February 10, 2026 3:30 am