Bitwise Prepares for Ethereum ETFs with Mintable NFT Commercial
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Coinspeaker Bitwise Prepares for Ethereum ETFs with Mintable NFT Commercial On June 20, Bitwise released its first-ever commercial for the new investment offerings, which are still awaiting final approval from the US Securities and Exchange Commission (SEC). According to the company, the ads can be minted as a non-fungible token (NFT) on the Ethereum network (ETH price data). TV Ad Minted as NFT The ads, titled “Capture a piece of crypto history: the 1st national TV spot minted as an NFT,” features a 39-second short video-clip to demonstrate the always-on nature of the blockchain technology unlike the traditional financial system which clock’s out by 4pm. In the video, two actors, an older man representing big finance, and a younger man representing Ethereum, dressed to signify their respective domains were seen discussing their day’s activities. Big finance proudly told Ethereum that he would like to sleep after “moving billions around the world.” In response, the younger actor while trying to tuck big finance into bed said he does not have the luxury of sleep. According to him, “stablecoins, NFTs, and loans—people need him to stay active 24/7,” without interruption. However, he encouraged big finance to get some rest as “everyone is different.” Minting on the Zora Network Bitwise said the video is available for minting on the Zora Network, an Ethereum scaling solution built on the Optimism OP Stack to help bring media on-chain. The network is designed to support the NFT culture. So far, the platform has minted about 1,198 of the Bitwise commercial into an NFT from 530 unique minters. Bitwise said that 50% of proceeds generated from the sale of the NFTs will be donated to Protocol Guild, a collective funding mechanism developed by Ethereum core contributors. According to the company, the remaining 50% will be used to…
Filed under: News - @ June 21, 2024 2:16 pm