Breaking Through Web3 Mass Adoption with Entertainment: MEET48’s Ambition in Fan Economy
The post Breaking Through Web3 Mass Adoption with Entertainment: MEET48’s Ambition in Fan Economy appeared on BitcoinEthereumNews.com.
Singapore, Singapore, August 23rd, 2024, Chainwire In 2007, Japan’s virtual idol Hatsune Miku debuted with synthesized voice technology, establishing the UGC model in the virtual idol industry. By 2012, her success led to the rise of more virtual idols, with organizations like Japan’s Hololive and Korea’s PLAVE adopting the PGC model, using motion capture and real-time rendering. However, the PGC model faces challenges like high costs, slow content creation, and limited creativity. In contrast, AI, the Metaverse, and Web3 technologies offer a new approach by emphasizing UGC. This shift allows users more freedom to create and share content, leading to a more open and inclusive virtual idol ecosystem. MEET48 exemplifies this new direction, integrating these technologies to foster user participation and creativity. MEET48: Disrupting Traditional Virtual Idols Although MEET48 might be new to some, its connection to the well-known SNH48 girl group highlights its potential. SNH48’s annual election earned 110 million RMB, showing the strong bond between fans and idols. MEET48 adopts the successful ’48 Group idols’ model, allowing fans to actively participate in idol growth, fostering a cohesive fan culture and yielding high returns with minimal investment. MEET48 rented an entire street in Lan Kwai Fong, Hong Kong MEET48 has made significant strides in the Web3 industry, including renting a street in Hong Kong’s Lan Kwai Fong for promotion. The project expanded its ecosystem with initiatives like the CoinIdols airdrop on TON and the CoinFish project, aiming to attract idol culture fans through various channels. AI + UGC Creates a New Era of Virtual Idol Prosperity AI-generated content is essential for overcoming industry challenges faced by virtual humans, as inconsistent content and high production costs hinder their growth. For instance, Lehua Entertainment spent 30 million yuan on ByteDance’s technology to revive its A-SOUL group. MEET48 leverages a self-developed multimodal…
Filed under: News - @ August 23, 2024 12:21 pm