The post Centralized technology is shrinking the internet appeared on BitcoinEthereumNews.com.

Disclosure: The views and opinions expressed here belong solely to the author and do not represent the views and opinions of crypto.news’ editorial. The internet maintains the illusion of an infinite scroll, with more pages of text and hours of video than we could ever consume in 100 lifetimes. The reality is that this “infinite scroll” occupies a small sliver of the actual internet itself, though. Over 90% of the internet is hidden in the Deep Web, making it largely inaccessible to the public, and it certainly is not being indexed by mainstream search engines. Summary Despite the sense of “infinite scroll,” over 90% of the internet lies in the hidden Deep Web, while a handful of corporate giants increasingly dominate the visible web, driving engagement and profit over substance. Algorithms now prioritize ad revenue and engagement over quality, marginalizing independent creators and amplifying junk or AI-generated content. To resist a closed, exploitative, and AI-saturated web, the internet must return to human-centric, privacy-focused, and decentralized models that reward creators, restore agency to users, and preserve the open spirit of discovery that once defined the web. Meanwhile, the free and open web we can access has given way in the last few decades to the kind of large corporate control we’ve seen in other media. In the U.S. alone, six major media companies (i.e., AT&T, CBS, Comcast, Disney, NewsCorp, and Viacom) collectively control 90% of the media. Unlike dominant forms of media in the 20th century, like television, though, the internet offers an increasingly invasive feedback loop of desire meant to sell you something. Every networked device, from earbud to smartwatch to smartphone to laptop to Smart TV, is a recorder that can capture your consumption down to the millisecond. Not only that, equipped with microphones and cameras, these are devices…

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Filed under: News - @ November 14, 2025 12:28 pm