The post Ex-Cardano CMO Maverick Adam Bates Jumps Ship to XION as Chief Marketing Officer appeared on BitcoinEthereumNews.com.

Press Releases are sponsored content and not a part of Finbold’s editorial content. For a full disclaimer, please . Crypto assets/products can be highly risky. Never invest unless you’re prepared to lose all the money you invest. New York City, United States, May 12th, 2025, Chainwire Crypto’s heavy hitter who catapulted Cardano to a top 10 project will ignite XION’s quest to make Web3 invisible and mainstream XION, the trailblazing blockchain rewriting the rules to make Web3 mainstream, just revealed Adam Bates as its Chief Marketing Officer. Renowned for his game-changing run as CMO at Input Output (IOHK) behind Cardano’s 2020-2022 glory days, Bates is ready to shake things up for the chain already steeped in stunts and lore. Tasked with supercharging XION’s global hype machine, Bates will champion the mission to bring Web3 to the masses by making crypto vanish into the background. His playbook? Turn XION’s vision into a cultural juggernaut, building on its early wins with giants like Uber, BMW, Lego and Amazon, who’ve already tapped the XION platform to unlock bold new ways to grow. “Blockchain’s been stuck in the nerd zone for a decade, tripping over its own techy traps,” Bates fired off. “XION’s the spark I’ve been hunting for. I didn’t work like crazy to make Cardano a global name to just churn out another chain. XION’s the real deal, and a bridge to supercharge blockchain’s benefits into everyone’s daily lives, morphing it from geek speak to the unseen backbone of our digital lives.” There is no arguing with Bates’ origin story. At Cardano, he orchestrated the biggest hybrid marketing event ever, won a Fast Company “Top 10 Most Innovative Companies” nod, and catapulted the brand past Nestlé, BMW and Bitcoin to rank in the top 30 worldwide for fan love. “Adam’s a creative…

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Filed under: News - @ May 12, 2025 2:26 pm