GameFi tokens surge following Gala Games’ collaboration with the White House
The post GameFi tokens surge following Gala Games’ collaboration with the White House appeared on BitcoinEthereumNews.com.
The GameFi industry has seen a significant rise in token value following Gala Games’ announcement of a partnership with the White House. Although gaming tokens have been largely on the backseat post-2021 crypto excitement, this partnership has the potential to usher in a major industry revamp. The latest data by SoSoValue shows GameFi tokens have had a rough year, losing 62% of their value over the past 12 months. The discrepancy is a reminder of the sector’s challenges, especially when contrasted with the 174% increase in PayFi tokens. However, the tide could shift with the Trump administration’s crypto-friendly policies. Gala Games, the world’s premier blockchain games and entertainment company, officially announced its partnership with the White House, making it the first ever crypto gaming company to do so. The project is built on the Web3 Store of Value experimentation framework and a Web3 Easter Egg Hunt component party showcased as part of the 2025 White House Easter Egg Roll. Gala Games gained a lot of attention for supporting this event which held over the Easter weekend at easter.gala.games. The game provided families with a “free and easy” experience and introduced blockchain technology without overwhelming new users. Gala’s easter event spurs token surge and showcases a new vision for blockchain gaming After the partnership was revealed, Gala’s native token, GALA, saw an 18% jump in value. Meanwhile, GameFi tokens rose 13%, compared with a more modest gain of 8% in the broader crypto market. Gala’s Easter Egg Hunt enabled players to gather virtual eggs and earn special non-fungible tokens (NFTs), which all exist on GalaChain, a layer 1 protocol developed by Gala Games. Founded by Zynga co-founder Eric Schiermeyer in 2019, Gala Games has made inroads to attract big partners like DreamWorks Animation and NBCUniversal. The company has also partnered with the artist Snoop…
Filed under: News - @ April 27, 2025 1:25 pm