The post Grupo Murano Shifts Real Estate Assets to Bitcoin Focus appeared on BitcoinEthereumNews.com.

Key Points: Grupo Murano shifts $1 billion assets to Bitcoin focus. Real estate model evolves to Bitcoin centric. Potential to impact real estate and finance sectors. Grupo Murano, a leading Mexico-based real estate firm, announced on July 22 plans to integrate Bitcoin into its operations, aiming to transition its traditional asset model to a Bitcoin-centric one. By shifting $1 billion of assets into Bitcoin, Grupo Murano seeks to optimize its financial infrastructure, emulating a model followed by major corporations like MicroStrategy. Elías Sacal, the CEO, emphasizes this move as a strategy to enhance financial independence while maintaining operational control. Grupo Murano’s $1 Billion Bitcoin Strategy Grupo Murano aims to transform its real estate financial structure by refinancing and selling assets to invest in Bitcoin. Elías Sacal drives this strategy, aiming to convert up to 80% of its asset base into digital currency. This shift to Bitcoin is significant, potentially streamlining capital structure and reducing reliance on traditional debt. The company’s target is to establish a robust cryptocurrency treasury supporting its operations. “We are moving away from a traditional heavy asset model toward a Bitcoin-centric model.” — Elías Sacal, CEO, Grupo Murano Growing Trend in Corporate Bitcoin Adoption Did you know? Grupo Murano’s strategic shift is reminiscent of MicroStrategy’s 2020 move, highlighting a growing trend among corporations utilizing Bitcoin for financial transformation. As of the last update, Bitcoin is priced at $119,950.08, supported by a market cap of $2.39 trillion. It commands a 60.18% market dominance with a fully diluted cap of $2.52 trillion. Recently, its 90-day appreciation reached 27.92%. All statistics are sourced from CoinMarketCap. Bitcoin(BTC), daily chart, screenshot on CoinMarketCap at 22:49 UTC on July 22, 2025. Source: CoinMarketCap According to Coincu’s team, the shift towards Bitcoin in corporate treasuries might spur similar moves within real estate and finance…

---

Filed under: News - @ July 23, 2025 1:26 am