The post How Larroudé’s Vertical Integration Is Propelling Its Growth To 9 Figures In Under 5 Years appeared on BitcoinEthereumNews.com.

Larroudé’s vertical integration has helped the brand grow close to 9 figures in under 5 years. Courtesy of Larroudé Seasoned fashion director Marina Larroudé and her husband, financier and business operator Ricardo Larroudé, launched their namesake footwear brand in 2020, with the consumer and community in mind. Since its debut, Larroudé has received countless industry accolades. The Larroudé’s launched their business during the pandemic, when both Marina and Ricardo were unemployed, scraping together their 401(k)s and building everything from the ground up. Most recently, the brand was included in Fast Company’s prestigious list of the Most Innovative Companies of 2024 and named Brand of the Year at the Footwear News Achievement Awards, recognized for producing high-end quality footwear at accessible prices while redefining the luxury fashion market. In just under five years, they have grown from a five person team to a workforce of over 500, with offices in New York, São Paulo, and Sapiranga, Brazil-home to their own factory. As they inch closer to becoming a nine figure business, the Larroudés’s credit their vertically integrated manufacturing and distribution for scaling in a short period of time. Vertical integration refers to the practice of controlling and owning the entire supply chain including raw materials, manufacturing and distribution. Although there is a higher barrier to entry, once a corporation can achieve vertical integration, margins can become leaner, shipping times shorter and the ability to produce new inventory more often becomes more feasible. Marina and Ricardo Larroudé, founders of Larroudé. Courtesy of Larroudé “From day one we knew that if we wanted to build a brand with long-term value and control over quality, pricing, and timing, we had to own the process. In fashion, especially footwear, you’re only as strong as your product and for that you need control over your supply…

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Filed under: News - @ June 16, 2025 5:29 pm