Metaplanet’s Bitcoin Strategy Inspires Growing Corporate Interest
According to the CEO of Metaplanet, one of the most prominent early adopters of Bitcoin in Asia, the tide has clearly turned.
“This is the beginning of the tidal wave of more and more corporations around the world adopting Bitcoin.”
In a statement reflecting on Metaplanet’s journey, the CEO revealed that the decision to adopt a BTC-focused strategy began well before the recent wave of institutional interest.
“We were inspired by a shared strategic vision,” he explained. “And so we began the execution last year.”
Now, the company is seeing increasing inbound interest from peers across the region.
“Certainly in Asia, we’re being approached all the time by other companies — looking to have conversations, understand the playbook, explore the pitfalls, and learn how to explain it to their boards.”
The shift is not just about Bitcoin as a store of value, but about aligning long-term corporate strategy with digital financial infrastructure. The Metaplanet CEO emphasized that companies now have a responsibility to at least examine Bitcoin as part of their treasury approach:
“I think it would be irresponsible for companies not to look at Bitcoin and not to purchase Bitcoin on their balance sheets.”
As more firms evaluate the move, he added a subtle warning: time will reveal which companies embraced the change early — and which were left behind.
In Japan and beyond, Metaplanet’s leadership could mark the start of a significant movement in corporate finance — one where Bitcoin becomes a global balance sheet asset.
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Filed under: Bitcoin - @ May 17, 2025 2:00 am