The post MSNBC To Rebrand As ‘MS NOW’ appeared on BitcoinEthereumNews.com.

The new logo for ‘MS NOW’ which will replace the MSNBC name later this year Versant Later this year, MSNBC will unveil a new name, “MS NOW,” which stands for My Source, News, Opinion, World.” This new branding underscores our mission: to serve as a destination for breaking news and best-in-class opinion journalism, all rooted in accurate and reported facts,” said MSNBC president Rebecca Kutler in an internal memo to staff Monday morning. “I know this announcement will be met with questions, and I want to acknowledge that for many of you who have spent years or decades here, it is hard to imagine the network by any other name,” Kutler said. “This was not a decision that was made quickly or without significant debate.” CANADA – 2025/06/09: In this photo illustration, the Versant logo is seen displayed on a smartphone screen. (Photo Illustration by Thomas Fuller/SOPA Images/LightRocket via Getty Images) SOPA Images/LightRocket via Getty Images ‘Our success is not tied to remaining within the NBC family and using the peacock as part of our identity’ The change comes as part of NBC’s spinoff of its cable properties into an independent media company, Versant, which has a portfolio of brands including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel. “Over the last eight months, we have worked to untether ourselves from NBC News and embrace our independence,” Kutler said. “During this time of transition, NBCUniversal decided that our brand requires a new, separate identity.” “The future of our success is not tied to remaining within the NBC family and using the peacock as part of our identity,” Kutler told employees Monday. “While our name will be changing, who we are and what we do will not. Our commitment to our work and our audiences will not waiver from…

---

Filed under: News - @ August 18, 2025 4:29 pm