OpenAI Reveals SearchGPT, Threatening to Upend Google’s Dominance
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OpenAI has announced its intention to enter the search engine market with the announcement of SearchGPT, an AI-powered search engine that aims to make searching more natural for users. Although described as a “temporary prototype,” the Thursday reveal is a clear shot across the bow of the singularly dominant Google—as well as Microsoft Bing, which currently provides search results for OpenAI’s ChatGPT. “We’re testing SearchGPT, a prototype of new search features designed to combine the strength of our AI models with information from the web to give you fast and timely answers with clear and relevant sources,” OpenAI said in an official blog post. Image: OpenAI The company said SearchGPT is currently available as a prototype to 10,000 test users at launch. The service is powered by the GPT-4 family of models. OpenAI’s foray into live web search has been long rumored, especially given the limitations of typical large-language models, which rely on a large but static corpus of data collected up to a point in time, limiting its knowledge of current events. A series of teaser videos shared by OpenAI show that the new AI search tool is designed to summarize website content, including news sites, and answer user questions similarly to how ChatGPT operates. In some ways, it’s similar to what Perplexity—touted as an “answer engine”—currently offers. But if integrated into ChatGPT itself, SearchGPT would make OpenAI’s chatbot broadly capable. Such an integration would create a multimodal AI tool that can handle various types of media and provide comprehensive search results. Notably, SearchGPT appears to replace Microsoft Bing with its own technology. The videos shared by OpenAI don’t show the typical banner indicating that search results are powered by Bing, as with the current version of ChatGPT. And while Google has been integrating AI into its services, SearchGPT’s…
Filed under: News - @ July 27, 2024 10:10 am