OpenAI’s SearchGPT set to challenge Google’s search dominance
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OpenAI has revealed a prototype of its search engine, SearchGPT, designed to deliver fast and timely answers with clear and relevant sources. This new tool, which is currently in alpha testing with a small group of users, aims to eventually integrate with OpenAI’s popular chatbot, ChatGPT. The prototype aims to deliver swift and correct information with clear and related references to make it more useful for the user. The new feature also uses follow-up questions to let users expand on context in the same way as one would do in a dialog with a person. This conversational interface is designed to enhance the user experience during the search process. We’re testing SearchGPT, a temporary prototype of new AI search features that give you fast and timely answers with clear and relevant sources. We’re launching with a small group of users for feedback and plan to integrate the experience into ChatGPT. https://t.co/dRRnxXVlGh pic.twitter.com/iQpADXmllH — OpenAI (@OpenAI) July 25, 2024 OpenAI shakes Alphabet’s market and addresses publisher concerns In response to the announcement, Alphabet Inc. (GOOG, GOOGL) shares experienced a slight dip. According to Statcounter data, Google is still the most popular search engine, with a 91% share of the market covering all devices. Also Read: Chinese tech giants integrate Meta’s Llama 3.1 AI model into cloud services However, even a small change in the market share could be beneficial for OpenAI. Microsoft’s Bing, which also uses generative AI, offers a precedent for the possible revenue streams; a 1% change in search advertising market share translates to $2 billion in yearly revenue. Generative AI has been considered problematic by the publishers because summaries created by AI can lead to less traffic on the websites and less ad revenue. In response to these concerns, OpenAI has made some changes to SearchGPT to include…
Filed under: News - @ July 25, 2024 11:18 pm