Polymarket Moves Forward with POLY Token and Airdrop Amid Market Expansion
TL;DR
Polymarket has officially confirmed plans to launch a native POLY token along with an airdrop, generating strong interest from retail and institutional investors.
The platform is focusing on its U.S. app relaunch after regulatory approval, ensuring the token will have long-term utility.
Polymarket is also expanding partnerships with major firms, including DraftKings and the NHL, while exploring new funding rounds that could value the company up to $15 billion.
Polymarket, the prediction market platform, is taking decisive steps toward the launch of its native POLY token and an accompanying airdrop, signaling confidence in its long-term growth strategy. The announcement comes as trading volumes in prediction markets continue to rise, with Polymarket and its main competitor, Kalshi, recording $1.4 billion and $2.9 billion in trading activity last month, respectively. Analysts note that the platform’s user engagement metrics have been steadily improving, and interest from institutional investors appears to be growing consistently. Several industry experts are predicting that Polymarket could become a benchmark for the entire prediction market sector in the coming years.
Earlier this month, founder Shayne Coplan hinted at a token release, which was confirmed by Chief Marketing Officer Matthew Modabber during an interview on the Degenz Live podcast. Modabber emphasized that the token will be designed with true utility and longevity, aiming to remain a permanent feature of the platform rather than a short-term experiment.
U.S. App Launch Takes Priority Over Token Release
Currently, Polymarket is concentrating on its U.S. app relaunch, which was recently approved after a temporary suspension in 2022 due to regulatory concerns. Modabber stated that the token will follow the app launch to ensure a smooth rollout and a well-executed integration. Analysts and users have speculated that the upcoming airdrop will reward the most active traders, further incentivizing platform engagement. The company is also exploring ways to expand its educational resources, helping new users understand prediction market dynamics and encouraging more informed trading.
Strategic Partnerships And Funding Boosts Market Potential
Polymarket is actively seeking large-scale funding, potentially reaching a $15 billion valuation. The platform recently secured a $2 billion investment from NYSE parent company Intercontinental Exchange, a major leap from its $1.2 billion valuation earlier this year.
Polymarket is also expanding its footprint through partnerships, serving as the clearing partner for DraftKings’ entry into prediction markets and signing a multi-year licensing agreement with the NHL. These moves position the platform as a key player in the rapidly growing prediction market ecosystem. Increased visibility from these partnerships may also attract additional investors and strategic collaborators, further solidifying the platform’s competitive advantage.
Filed under: News - @ October 24, 2025 2:32 pm