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‘Insanity’ Captain Erick Sabo and his deckhands Savannah and Caleb on Alaska’s Bristol Bay photo by author Alaskan fishers are grizzly bears–hibernating throughout the winter, only to arrive on Alaska’s Bristol Bay watershed during the short summer sockeye season, relying on those salmon to build resilience for survival through the successive hibernation. After operating 24/7 throughout the summer, Bristol Bay’s salmon processing plants are now turning the power off until the cycle begins again next June. Its seasonal workers finish packing the last of their bags, heading back to the lower 48. The sockeye industry is in good spirits following a fruitful 2025 season. Preliminary reports from Alaska’s Department of Fish and Game reveal more than 40 million sockeye salmon harvested in Alaska this season, 17% higher than the pre-season forecast. It also reports that more than 16 million additional sockeye salmon this season escaped upriver to spawn and continue the cycle of sustainably rejuvenating the population. The short season, when thousands of fishers and crew live on Bristol Bay, home of the world’s largest sockeye population, for about six short weeks, others processing on land, provides the global supply of sockeye salmon for the entire year to come. It’s also when they earn their yearly income, placing consequential trust in every member, including grocers like Whole Foods Market, who contributes to the elaborate, yet curiously simple supply chain. The incentivized care brands every single sockeye salmon sustainably sourced, as required by the Alaskan Constitution. Sockeye salmon escaping upriver at Brooks Falls on Alaska’s Bristol Bay watershed photo by author The Meaning Of Alaskan Purchasing Alaskan salmon at the grocery store means purchasing fish that has been caught and processed to the highest standards. No need to ask the seafood counter if it’s ‘wild-caught’ or ‘sustainably harvested.’ By definition, that’s…

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Filed under: News - @ September 12, 2025 12:26 am