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Athletes compete in the men’s 10,000m final during the World Athletics Championships at Hayward … More Field in Eugene, Oregon on July 17, 2022. (Photo by Jewel SAMAD / AFP) (Photo by JEWEL SAMAD/AFP via Getty Images) AFP via Getty Images By now, if you’re still looking for a ticket to the 50th annual Prefontaine Classic, the prestigious track and field meet which also doubles as a mid-season fixture on the Wanda Diamond League, you’re going to have to pay a pretty penny. As of Wednesday, the expected sell-out at Hayward Field on the campus of the University of Oregon in Eugene on Saturday only showed a few seats available, and they’re going anywhere from $750 to $900 per seat. Last week, some seats in VIP sections were selling for as high as $1,000 per ticket. And on Monday, according to the TickPick online marketplace, a standing-room only spot was going for $230. The absolute “get-in” for a physical seat was $429, according to Jonathan Gluskin, the co-founder of Branded. The 2025 Prefontaine Classic feels like the hottest ticket in track and field – and maybe in a lifetime. With the 50th year anniversary being a key indicator for the demand, it’s showing. “Our sports commission projects $3.6 million in direct economic impact to Lane County over the Friday and Saturday weekend,” said Andy Vobora, the Vice President of Stakeholder Relations at Travel Lane County. That economic impact projection accounts for hotel accommodations, transportation, food and beverage, recreation and retail commerce. “We don’t often talk about indirect spending, but it could be as high as 75-80 percent,” Vobora added. How Tracktown USA is Preparing for The 50th Annual Prefontaine Classic EUGENE, OREGON – JULY 05: In an aerial view, Hayward Field is seen ahead of the 2023 USATF Outdoor ……

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Filed under: News - @ July 2, 2025 11:26 pm