Trump-Linked World Liberty Plans Real Estate Tokenization and Debit Card in Early 2026
TLDR
World Liberty Financial will launch a crypto debit card in Q4 2025 or Q1 2026 with a pilot program starting next quarter
The company is working on tokenizing real-world assets including real estate, oil, and gas from the Trump family portfolio
WLF’s USD1 stablecoin launched in March 2025 and will serve as the base pair for tokenized assets
The Trump family has made approximately $500 million from the project since its launch
Senators Elizabeth Warren and Jeff Merkley criticized a $2 billion MGX-Binance deal involving WLF as a conflict of interest
World Liberty Financial announced plans to launch a crypto debit card by the end of 2025 or early 2026. CEO Zach Witkoff made the announcement at the Token 2049 conference in Singapore on October 1.
JUST IN: 💳 Trump-linked World Liberty Financial to launch a crypto debit card by year-end, bridging digital assets like #Bitcoin with everyday spending via Apple Pay integration. pic.twitter.com/884qqwUGEf
— Bitcoin.com News (@BTCTN) October 1, 2025
The debit card will connect crypto assets with everyday spending. A pilot program will begin in the next quarter. Witkoff spoke at the event alongside World Liberty co-founder Donald Trump Jr.
World Liberty Financial launched last fall with a focus on decentralized finance services. The platform allows people to access financial services using cryptocurrencies without traditional banks.
World Liberty Financial (WLFI) Price
The company released its $WLFI token in September. The token gives holders voting rights on some business changes. The token last traded at $0.2011, up 0.5% according to CoinGecko data.
Tokenization Plans
Witkoff said the company is actively working on tokenizing real-world assets. These assets include real estate, oil, and gas properties. The Trump family’s real estate portfolio may be part of these plans.
“What if I told you that you could go on an exchange and buy one token of Trump Tower Dubai?” Witkoff said. He explained that most people can only access high-quality real estate through REITs or public corporations.
World Liberty’s USD1 stablecoin will serve as the base trading pair for these tokenized assets. The dollar-pegged stablecoin launched in March 2025. Witkoff called it “the most trustworthy and the most transparent” stablecoin available.
Financial Performance and Controversy
The Trump family has earned around $500 million from World Liberty Financial since its launch. These figures come from Reuters calculations based on company terms, crypto analysis firms, and public deals.
In May, state-backed Abu Dhabi firm MGX announced plans to invest $2 billion worth of USD1 into Binance. Senators Elizabeth Warren and Jeff Merkley called this deal a conflict of interest.
Political Questions
The lawmakers said the deal could allow the Trump and Witkoff families to profit from foreign corruption. Critics argue the Trump family is profiting from crypto while President Donald Trump eases industry regulations.
Donald Trump Jr. responded to these concerns at Token 2049. He said it was “100% true” that World Liberty is not a political organization. He mentioned his father was “the first guy to run as sort of a pro-crypto president.”
Witkoff described early skepticism about the project. He said some blockchain leaders at last year’s Token 2049 called World Liberty “a joke” and “a memecoin.” The company has since partnered with Aptos blockchain platform to bring USD1 to their network.
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Filed under: News - @ October 4, 2025 7:25 am