TLDR:

DDC secured $528M to support Bitcoin accumulation and long-term treasury strategy.
Funding includes PIPE, convertible notes, equity placement, and credit line.
Backers include Animoca Brands, Anson Funds, and Kenetic Capital.
CEO says move positions DDC at the intersection of food and digital finance.

DDC Enterprise Limited has secured a $528 million funding round to support its corporate Bitcoin acquisition plan. The NYSE-listed company will use the capital to strengthen its position as a major institutional holder of Bitcoin. 

Backed by leading digital asset investors, the funds give DDC immediate resources to expand its treasury strategy. 

The move signals a shift in corporate finance as companies continue integrating crypto into their balance sheets. The company also plans to maintain its food business operations while expanding its financial footprint through Bitcoin.

Strategic Funding Positions DDC for Major Bitcoin Accumulation

DDC confirmed the financing involved contributions from several institutional investors, including Anson Funds, Animoca Brands, and Kenetic Capital. 

The transaction includes a $26 million private investment in public equity (PIPE), which also converted outstanding debt into equity. The company additionally raised $25 million through the first tranche of convertible notes, with $275 million more available for future drawdowns.

A further $2 million came from a private placement, paired with a $200 million equity line of credit. According to the company, these components together support a comprehensive funding structure to accelerate Bitcoin purchases. 

The funds will be deployed immediately to execute DDC’s accumulation roadmap.

DDC aims to become one of the world’s leading public companies through Bitcoin holdings. According to founder and CEO Norma Chu, the financing marks a turning point for the company’s strategy. She noted that the capital provides DDC with the tools needed to build a high-value crypto treasury while growing its core business in Asian food products.

The announcement reflects a growing trend among listed firms adopting Bitcoin as a reserve asset. As global markets seek alternatives to traditional stores of value, DDC’s decision aligns with a broader move toward crypto integration.

Wall Street Meets Crypto as Bitcoin Adoption Grows

Maxim Group LLC acted as the sole financial advisor for the funding process. The company stated that proceeds from the financing will be used strictly for Bitcoin purchases, reinforcing its position in the digital asset market.

On social media, industry watcher Wu Blockchain flagged the news as one of the largest Bitcoin-focused financings by a NYSE-listed company. The crypto community responded with interest, viewing the deal as a sign of growing institutional involvement in Bitcoin.

NYSE-listed DDC Enterprise Limited announced the completion of its previously disclosed funding round, raising a total of $528 million. Investors include Anson Funds, among others. The funds are expected to provide DDC with immediate capital to implement its corporate Bitcoin…

— Wu Blockchain (@WuBlockchain) July 1, 2025

While leading in the packaged Asian food space through brands like DayDayCook and Yai’s Thai, DDC is transforming its corporate identity. With Bitcoin now central to its financial planning, the company is combining traditional consumer goods with a bold crypto-forward approach. 

This hybrid model positions DDC uniquely at the intersection of retail and digital finance.

 

The post Wall Street Backs Bitcoin: NYSE-Listed DDC Gets $528M to Stack BTC appeared first on Blockonomi.

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Filed under: Bitcoin - @ July 1, 2025 4:23 pm