The post Why a Crypto Startup Acquired a Popular ‘Roblox’ Stock Trading Game appeared on BitcoinEthereumNews.com.

Last week, crypto educational gaming startup PiP World announced acquired a Roblox stock-trading game called StockRise, which raised some eyebrows. Why would a crypto company buy a user-created game on a platform largely populated by kids and teens? Roblox allows users to create their own games and worlds that anyone can explore and play in. Within the curated “learn and explore” section of the game, StockRise sits as the only financial educational experience. As such, the world has garnered over 7 million visits to date over its three-year lifespan. In StockRise, players are invited to take control of a virtual portfolio as a way to learn how to make money by investing in the stock market. Part of this experience includes being able to simulate the act of trading cryptocurrencies—all without the risk of handling actual tokens. Now, thanks to PiP World’s move, StockRise will boost its crypto educational efforts with new courses like “How to Not Get Rekt”—a lesson that traders of all ages could benefit from. Gamers can play “Guess the Price.” Image: StockRise PiP World CEO Saad Bachir Al Naja and VP of Partnerships Adam De Cata know the space well, having played other stock trading simulators as kids. In many ways, that experience inspired the creation of the company. “Founding PiP was all about: How can you gamify trading and investing, and make it fun?” Al Naja explained. “The vast majority of people have no idea how to manage their money, right? You’re not taught in school how to manage your finances.” In turn, the company was looking to create a Roblox world due to the massively popular platform having over 200 million monthly active users—most of which are under 18 years of age. As PiP World weighed the possibility of creating its own Roblox game…

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Filed under: News - @ August 17, 2024 10:09 pm