Zora Coins Hit User High as ZachXBT Blasts Platform’s Value for Creators
The post Zora Coins Hit User High as ZachXBT Blasts Platform’s Value for Creators appeared on BitcoinEthereumNews.com.
On April 20, Zora coins surged to an all-time high in daily active users, driven by a wave of viral activity tied to the cannabis-themed cultural moment of “4/20.” The spike saw more than 200,000 transacting users, marking a milestone for the platform. But instead of being a celebratory moment for Base and its ecosystem, it sparked a polarizing debate over the value, or lack thereof, of so-called “content coins.” The Surge and the Backlash At the center of the storm is Head of Base and Coinbase Wallet Jesse Pollak, who took to X to hail the milestone as a sign of growing on-chain adoption. However, the fanfare was cut short by sharp criticism from pseudonymous blockchain investigator ZachXBT. “All of these ‘viral’ coins yet not even a single $5M+ runner,” he posted, criticizing the model as little more than micro-cap meme coins repackaged. His argument? If most content tokens never achieve meaningful liquidity, how can they realistically support creators? Pollak responded with an impassioned defense, arguing that a lot of content was worth nothing: “Most of it is worth close to zero, a small percentage of it is worth something, and an even smaller amount is worth a large amount.” He also likened content coins to the monetization models of social platforms like TikTok and Instagram, where only a few posts can generate huge returns: “How often do you think instagram or tiktok generates enough revenue from a single piece of content attention to generate a $5m valuation?” The developer maintained that Zora’s model, which lets creators tokenize individual pieces of content, is still in its infancy, “day one,” as he put it, and should be judged by engagement and cultural relevance rather than speculative trading volume. Prominent crypto commentator Zach Guzmán also weighed in on the debate, suggesting…
Filed under: News - @ April 22, 2025 8:25 pm